Why polka ice cream failed in pakistan

But then there is more. Many in the industry speak that at the time of the launch, Unilever bought all the available Polka products in Karachi--and it happened for a few weeks. This created an artificial shortage. Since there was only Walls and no Polka, people picked Walls because those were the simple times. Ice cream was ice cream. It didn't matter if it was Polka or Walls. It was with Walls people started to create opinions on ice cream. Walls gave new shiny freezers to shopkeepers.

Polka freezers were old and rusty. People started noticing these things. And then, Walls had ice cream carts roaming around the streets. Pakistani children became quite attracted to this concept. By the end of the year, Polka lost a sizeable chunk of its market share. It may have been the number 1 but it was not the most popular. The management of Polka then opened the talks for a merger.

By the start of , Wall's Polka was created. Just wanted to say. Parts of my story are unverified. I have tried to check facts, but couldn't. If you know the real truth, let everyone know. Threader is an independent, ad-free project created by two developers.

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His favourite ice cream is chocolate ice cream. Homemade Ice cream. But homemade ice cream is the tastes better. I scream for ice cream. They get their ice cream at work.

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